Pulled this fom Major Nelson:

Xbox LIVE GM Marc Whitten (Notwen) has sent me the following letter to share with the Xbox LIVE Community. I goes into a little more detail about some of the new features that are coming as part of the new Xbox Experience this Fall. I'll work on getting Marc on a future show to discuss further.

Dear Xbox LIVE Member,

When we launched Xbox 360 in November 2005, Xbox LIVE was integrated directly into the console. Back then, Xbox 360 was the first system to deliver access to experiences beyond just the disc in the tray. With the Xbox guide and dashboard you had access to everything on your console as well as your community.

We also imagined that Xbox experience would continuously improve over time, through the power of software.

Since launch, you’ve always pushed us to continuously innovate. It is because you spoke with one loud voice that we added new features like background downloading, 1080p support, movies and TV shows, video chat, a Marketplace blade and instant messaging.

Over time, as we’ve delivered more and more content into the Xbox LIVE Marketplace, we’ve heard from many of you that it has become increasingly difficult to find the games and content you want.

And that brings us to today.

Because of your feedback, we started rethinking the entire Xbox experience. What we discovered was that we could not only provide a better experience for you, but also something that reaches out to new audiences.

What John Schappert unveiled for the world on stage at E3 was just a sneak preview, so I wanted to share some deeper details on some of the new features in the new Xbox experience.

Here is a look at some additional features you will find interesting:

· Play from hard drive. Copy your games from the game disc and play directly from the hard drive. Not only will the drive not spin, but load times are quicker, as well. Of course, you will still need the disc in the tray to prove you own the game.

· Access Xbox LIVE Marketplace on the Web. Browse and purchase Marketplace content whenever you want from Xbox.com and it downloads automatically to your console. Purchase that new map, television episode, the latest Xbox LIVE Arcade game or set up a movie to watch when you get home from work.

· Dashboard built into the new Xbox Guide. For everyone who loves the blades interface, it’s not going away; they are now built directly in to the new Xbox guide. Every feature and option is available right from the guide. You can even access your full games library at all times. No matter where you are (in dash or in game), immediately call up your games played list and directly launch a game.

· LIVE Party system. Create a party of up to eight friends, and stay with them from one game to another, or watch a Netflix movie together, or share a slideshow of your personal photos. It works with all Xbox 360 titles, not just upcoming games. LIVE Party allows up to eight people to chat in the dashboard, so you can meet up before playing.

· Xbox LIVE Primetime. This whole new category of games is going to give you more reasons to get online with your friends. Games will support everything you’d expect, like Achievements and leader boards, but many of these games will include real prizes. You can invite your friends, and even set a reminder for an upcoming show. Each game is broadcast simultaneously, so everyone is answering the same questions. Many events will have a live host, calling the shots as they happen.

· Avatars. Your online identity started as a Gamertag - it then grew into a personalized Gamercard. Now, it has evolved even further into avatars. You can express your style, check out new outfits and share this with the community. Avatars will also be integrated into Xbox LIVE Arcade games, LIVE Party, as well as retail games.

· New display support. Because you asked for it, we are adding 16X10 over VGA or HDMI, and support for 1440x900 or 1680x1050.

This is only the beginning. Over the next few months, we will share more details on the upcoming changes.

See you online,


Marc Whitten

Gamertag- Notwen
[Submitted by KYJellyFish]

By DERRIK J. LANG – 1 day ago

LOS ANGELES (AP) — Mothers Against Drunk Driving wants a stricter rating on "Grand Theft Auto IV."

The organization is calling on the Entertainment Software Ratings Board, the independent organization that assigns video-game ratings, to reclassify "GTA IV" as an Adults Only game. The action-driving game, which includes the ability to drive while intoxicated, is currently rated Mature.

"Drunk driving is not a game, and it is not a joke," MADD said in a statement released Tuesday. "Drunk driving is a choice, a violent crime and it is also 100 percent preventable."

MADD is also calling on publisher Take-Two Interactive and developer Rockstar Games to consider stopping distribution of the game — which analysts expect to sell 9 million copies and make over $400 million at launch — "out of respect for the millions of victims/survivors of drunk driving."

In the critically acclaimed open-world game, players have the choice of patronizing a bar and then attempting to drive drunk. While virtually under the influence, the screen becomes blurred and the controls are more difficult to use. Players also have the option of hailing a taxi or walking. The intoxication effects wear off after a few minutes in the game.

"We have a great deal of respect for MADD's mission, but we believe the mature audience for 'Grand Theft Auto IV' is more than sophisticated enough to understand the game's content," Rockstar Games said in a statement to The Associated Press on Wednesday. "For the same reason that you can't judge an entire film or television program by a single scene, you can't judge 'Grand Theft Auto IV' by a small aspect of the game."

"GTA IV" follows the criminal exploits of protagonist Niko Bellic, an imigrant-turned-gangster who travels from Eastern Europe to Liberty City, the game's fictional locale based on New York City. As Bellic, players can hijack cars, earn cash for criminal activities, shoot innocent bystanders and visit strip clubs.

MADD declined to comment further about their statement.

Microsoft tells Next-Gen that the Xbox 360 version of Grand Theft Auto IV is outselling the PlayStation 3 version by a wide margin in the US, but Sony questions Microsoft's claims.

"What we've heard anecdotally from our retail partners is that the Xbox 360 version of the game is outselling the PS3 version by a margin of two-to-one," said Aaron Greenberg, director of product management for Xbox 360 and Xbox Live during an interview Thursday.

But a SCEA rep questioned Microsoft's findings, saying that Microsoft's two-to-one ratio "doesn't line up" with what Sony has been hearing from its retailers. The rep declined to say exactly what Sony has been hearing from its retail partners until more concrete data can be compiled.

Quoted by BS Angel aka Hawty Mcbloggy

I have been given a wonderful opportunity to participate in something called the Xbox 360 Content Creation Challenge. Basically you get to design your own original Xbox 360 Theme and the top competitor will not only get their theme published on the Xbox Live Marketplace but they will also win a grand prize worth $2,499!

(1) Prizes – Blu-Ray DVD player, (1) 42’ LCD 1080p TV, 5.1 Digital Surround Sound Home Theater, Nokia N81 Phone , (5) XBOX 360 Video Games (ARV: $2499.99)
(1) Prize - Winning theme will get published by DP
(1) Prize - Winner will receive a royalty payment contract from DP for future content

When you register at the website to submit your theme, you have the option of affiliating yourself with a community. I will be giving away a prize (worth $500) to the top rated competitor affiliated with my site, and I gotta say it's pretty sweet. There will also be tons of little prizes just for my community members as well.

Overall, it is just a really neat opportunity for those of you who enjoy graphic design to actually have a shot at seeing your content published for the masses to enjoy. Hit [URL=http://hawtymcbloggy.com/2008/03/17/create-your-own-xbox-360-theme-win-awesome-stuff/]my blog[/URL] for all the details then get to designing!


Sign up with Hawty Mcbloggy & VOTE HERE:
http://www.my360theme.com/gallery.php
[Submitted by Venus Envy]